A Wall Street Journal Bestseller

Asutosh Padhi, Gaurav Batra, and Nick Santhanam reveal this underappreciated and undervalued sector of the economy for what it really is: a reliable source of high-paying, domestic jobs and soaring stock prices—a bright spot in an economy that has too often been buffeted by external shocks.





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Publish Date

October 25, 2022


Public Affairs

Praise for The Titanium Economy

Underappreciated, undervalued, and misunderstood: The new fortune in the Titanium Economy

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Investors are learning to love industry again

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‘The Titanium Economy’ review: Making it in America

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A thriving manufacturing sector is already boosting local economies throughout the U.S.–but it’s often overlooked. Meet the ‘Titanium Economy’

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The quiet manufacturing revolution that’s transforming America

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Making a difference: Manufacturing offers a world of possibility to the United States

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The Titanium Economy offers a wonderful recounting of the opportunity at hand and a step-by-step guide for turning potential into reality.”

Susan Doniz

Chief Information Officer and Senior Vice President, Information Technology and Data Analytics, The Boeing Company

“This book should be required reading for anyone passionate about the future of manufacturing. An excellent roadmap for how to win in the twenty-first century.”

Blake Moret

Chairman and CEO, Rockwell Automation

“This book not only amplifies how important manufacturing is to national success, but it also inspires the reader to innovate for customer and stockholder value while advocating for a more adaptive, sustainable planet.”

David Burritt

President and CEO, US Steel

Titanium Economy artfully explores the ways technology and manufacturing are intertwined, and the investments needed—especially in a diverse workforce—to help the sector actualize its potential.”

Reshma Saujani

Founder, Girls Who Code, and Founder and CEO, Marshall Plan for Moms

“This is a timely, compelling, and practical exploration of the underappreciated and arguably misunderstood sector—one that is critical to driving inclusive economic growth for the future.”

Michael Lamach

Former Chairman and CEO, Trane Technologies

The Titanium Economy makes a compelling case and provides a prescription for regaining US-manufacturing leadership. It is a call to action and a great read!”

Linda Fayne Levinson

Chair, Clearpath Robotics, and Former Director, Jacobs, NCR, Hertz, Western Union, Ingram Micro

The Authors

Nick Santhanam

Nick Santhanam is the CEO & President of Fernweh Group. He was formerly a Senior Partner at McKinsey & Company’s Palo Alto Office, where he led North America’s industrial practice. He has co-authored several pieces of McKinsey’s leading industrials research: McKinsey on Industrials, McKinsey on Food Processing and Handling, and McKinsey on Packaging. He is also on the Advisory Board of Smithsonian Libraries. Nick earned master’s degree in chemical engineering from the University of Illinois and an MBA in strategic management and finance from the Wharton School University of Pennsylvania, where he was a Ford and Palmer Scholar.

Gaurav Batra

Gaurav is the President & Chief Executive Officer at Ayna.AI. He previously co-led McKinsey & Company’s Advanced Electronics Practice in the Americas. He advised clients on strategy and margin improvement issues, with a particular focus on commercial excellence, pricing, and distributor and channel management. Gaurav also previously led McKinsey’s Advanced Data Analytics (ADA) initiative in the Advanced Electronics Practice to help drive sustainable performance improvement for the firm’s clients. Gaurav holds a MBA from the Harvard Business School, and a Bachelor of Technology degree in Mechanical Engineering from the Indian Institute of Technology, Delhi.

Asutosh Padhi

Asutosh is a senior partner and the managing partner for McKinsey in North America, leading the firm across the United States, Canada, and Mexico. He also serves as part of McKinsey’s 15-person global leadership team, and is a member of McKinsey’s Shareholders Council, the firm’s equivalent to a board of directors. Since joining the firm, Asutosh has helped high-performing, iconic industrial companies with functional, business-unit, and enterprise transformations, drawing on his strategic, organizational, and operations expertise.